Social Media Marketing: Which Platform is Right for your Small Business?
For small businesses, social media marketing offers opportunities unheard of merely a decade ago. Where previous marketing efforts involved one-way communication of your brand’s message to a broad audience, social media marketing leverages the power of sharing and “virality” to interact with current and future customers, to reach target customers far beyond your sphere of influence.
Here are tips for social media marketing.
Go Global: How to Expand into International Business
Are you ready to go global? If you’re the owner of an established small business that is generally successful and profitable, you may have heard that expanding into international business markets is an easy way to grow.
Here are tips on how to go global.
Top 10 Growth Tips for Small Business
On March 22, 2017, we celebrated SBDC Day — a day to proclaim the successes of the more than 1,000 SBDCs across the country that fuel small business growth. In honor of the economic development and good jobs small businesses create, we are sharing our top 10 growth tips for small businesses.
Here are the top ten growth tips for a small business.
Seven Tips for Developing a Small Business Intern Program
Spring is just around the bend. If thoughts of summer interns are dancing in your head, you’re not alone. A good intern program can increase your company’s visibility in the field, position you for positive PR, build mentoring skills in your employees, and promote work in your field, among many other things. Now is the time to build your intern program so that you’re ready to attract top candidates to join your team.
Finding the Right Small Business Employees
Hiring employees for your small business can be an exciting, but overwhelming, endeavor. It signifies your business is growing, but it’s no time to rest. Connecting with the right employees, and putting your best foot forward as an employer, take times and care.
Here are eight tips for the hiring process.
11 Elements of a Successful Crowdfunding Campaign
With crowdfunding on the rise, what used to be a novel way to raise money is now a normal, often necessary, part of starting a business. In 2015, crowdfunding supplied more than $34 million to businesses, according to a Massolution Crowdfunding Industry 2015 report. The reality is that, when comparing the amount of capital raised, crowdfunding is poised to overtake venture capital.
7 Common Business Plan Mistakes
Though every small business is unique, many successful ones start with a common foundation: a business plan. Researching and writing a business plan is an important step in laying out the road map your business will travel, and an indispensable step in securing funding for startup costs or growth. Save time and energy by avoiding these common business plan mistakes.
Here are the seven common business plan mistakes.
8 Steps to Landing a Small Business Loan
Whether you’re applying for your first small business loan, or your 10th, you’ve got to bring proof of your “bankability.” Convincing a bank you’re worth the risk, and dependable enough to pay them back, is a combination of cold, hard, numbers, and “soft stuff,” like your character, level of organization, and how you present yourself. Putting it all together can be daunting, but these tips — in conjunction with working closely with our expert business counselors — will reduce your stress and add certainty to the process.
Here are eight steps to landing the small business loan of your dreams.
11 Reasons to Start a Food Business in RI
Starting a food business (or any small business) is a challenging endeavor, and never without risk. But there’s never been a better time to start a food business in Rhode Island. With great food, great culture, and industry-specific support and resources, the Ocean State is committed to — and primed for — innovation and expansion in the food industry.
Here are 11 reasons why you should start a food business in RI now.