{"id":60394,"date":"2025-08-19T13:09:10","date_gmt":"2025-08-19T17:09:10","guid":{"rendered":"https:\/\/web.uri.edu\/summer\/mkt-467-bus-customer-analytics\/"},"modified":"2026-04-20T13:12:55","modified_gmt":"2026-04-20T17:12:55","slug":"mkt-467-bus-customer-analytics","status":"publish","type":"post","link":"https:\/\/web.uri.edu\/summer\/mkt-467-bus-customer-analytics\/","title":{"rendered":"MKT 467: (BUS) Customer Analytics"},"content":{"rendered":"<p><strong>Instructor:<\/strong> <a href='mailto:ali.raoufi@uri.edu?subject=Questions%20regarding%20Summer%20Sessions:%20MKT%20467:%20(BUS)%20Customer%20Analytics%20-%20Session 1'>Raoufi, Ali<\/a><br \/>\nFrameworks and quantitative approaches for implementing strategic customer relationship management, customer-based marketing metrics, essential database marketing tools, supplier\/customer selection and targeting. (Lec. 3\/Online) Pre: MKT 265 (BUS 365) or 265H (365H), junior standing, or permission of instructor.<br \/>\n3 crs.<br \/>\n<strong>Session 1<\/strong> (5\/18-6\/20)<br \/>\n<strong>Schedule:<\/strong> M-TH: 11:00 AM-12:15 PM<br \/>\n<strong>Course delivery:<\/strong> Online-Synchronous<br \/>\n<strong>General education outcome:<\/strong> N\/A<br \/>\n<strong>Additional fees:<\/strong> No additional fees.<\/p>\n<p><a class=\"cl-button prominent\" title=\"\" href=\"https:\/\/web.uri.edu\/summer\/register\/\" target=\"_blank\" rel=\"noopener\">Learn how to register<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Frameworks and quantitative approaches for implementing strategic customer relationship management, customer-based marketing metrics, essential database marketing tools, supplier\/customer selection and targeting.<\/p>\n","protected":false},"author":5152,"featured_media":54025,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":"","_links_to":"","_links_to_target":""},"categories":[300],"tags":[1045],"class_list":["post-60394","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-session-1","tag-n-a"],"acf":[],"_links":{"self":[{"href":"https:\/\/web.uri.edu\/summer\/wp-json\/wp\/v2\/posts\/60394","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/web.uri.edu\/summer\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/web.uri.edu\/summer\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/web.uri.edu\/summer\/wp-json\/wp\/v2\/users\/5152"}],"replies":[{"embeddable":true,"href":"https:\/\/web.uri.edu\/summer\/wp-json\/wp\/v2\/comments?post=60394"}],"version-history":[{"count":2,"href":"https:\/\/web.uri.edu\/summer\/wp-json\/wp\/v2\/posts\/60394\/revisions"}],"predecessor-version":[{"id":61180,"href":"https:\/\/web.uri.edu\/summer\/wp-json\/wp\/v2\/posts\/60394\/revisions\/61180"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/web.uri.edu\/summer\/wp-json\/wp\/v2\/media\/54025"}],"wp:attachment":[{"href":"https:\/\/web.uri.edu\/summer\/wp-json\/wp\/v2\/media?parent=60394"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/web.uri.edu\/summer\/wp-json\/wp\/v2\/categories?post=60394"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/web.uri.edu\/summer\/wp-json\/wp\/v2\/tags?post=60394"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}