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Rhode to 100 | 1923-2023

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News

  • How M&M’s is making the most of its spokescandies controversy - Lauren Labrecque, Associate Marketing Professor and Area Coordinator, for the College of Business provides insight in this recent controversy. Giving the characters a break seems like a good strategy to Lauren Labrecque, associate professor of marketing at the University of Rhode Island. “I think they’re going to bring back the characters and probably within a […]
  • Stoll knitting technology Champlin Foundation grant funds state-of-the-art knitting machine - New equipment can produce anything from finished garments to smart textiles KINGSTON, R.I. – Jan. 4, 2023 – University of Rhode Island students studying textiles and electrical and biomedical engineering are getting a sophisticated tool – an ultramodern knitting machine that can produce anything from finished garments to smart textiles useful in such industries as […]
  • Graduate Student News & Publications - ‘Wonky’ food program could save R.I. landfill Hungarian MBA student: Noemi Csepregi. The rapid filling of the Central Landfill has been an important concern in Rhode Island for years and several steps have been taken to mitigate the issue. I propose a “wonky fruit and vegetable program” as a solution that has recently been adopted […]
  • Marketing professor reaches career milestone with 5,000 citations  - KINGSTON, R.I. – Dec. 5, 2022 – Whether it’s the importance of color in marketing or the emergence of new technologies like blockchain and holograms, Lauren Labrecque targets research that is exciting and timely. “I like to choose things that I’m passionate about. I don’t necessarily choose things because I think it will get published,” […]
News and Events

Spotlight

KINGSTON, R.I. – Dec. 5, 2022 – Whether it’s the importance of color in marketing or the emergence of new technologies like blockchain and holograms, Lauren Labrecque targets research that is exciting and timely.

“I like to choose things that I’m passionate about. I don’t necessarily choose things because I think it will get published,” said Labrecque, an associate professor of marketing at the University of Rhode Island. “But if it excites me, that says to me that others will get excited about it as well and it will likely have an impact.” 

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