- Professor
- Marketing
- Email: jessica.mccarthy@uri.edu
- Office Location: Ballentine Hall 211
Biography
Jessica brings more than 20 years of marketing experience across national and global organizations, including Mars, Inc., Vanderbilt University Medical Center, CVS Health, and Care New England Health System. Her professional expertise spans digital marketing, brand strategy, and healthcare marketing.
In 2022, she founded Brand Energy, a growth marketing and communications firm where she works with organizations to develop strategic marketing initiatives and drive brand growth. Alongside her consulting work, she teaches marketing and management courses at the University of Rhode Island, where she shares her industry experience with undergraduate and graduate students.
Jessica earned a Bachelor’s degree in Neuroscience and Cognitive Psychology from College of the Holy Cross and an Executive MBA from the Vanderbilt University Owen Graduate School of Management, where she was selected as one of ten participants in the Americas exchange program.
