Biography

Jonathan Ross Gilbert is PhD Candidate in Marketing at the College of Business, University of Rhode Island. His primary research areas are digital marketing and the impact of social media on consumer and human well-being, industrial consumerism in global markets, service operations, customer experience analytics, and interactive storytelling. Jonathan’s current research examines the role of marketing strategy as a means of enhancing consumer well-being, the impact of positive psychological factors in sales, and the promotion of agile learning through innovative pedagogies in higher education. His work has appeared in Journal of Public Policy & Marketing, International Journal of Advertising, Journal of Services Marketing, and Journal of Selling among others.

Prior to academia, he worked as a marketing executive in the telecommunications, media and entertainment industries. He has received multiple research, teaching and service awards in recognition of his accomplishments both in and out of the classroom.

Jonathan received an M.S. in Behavioral Science from Brown University, an M.B.A. from Harvard Business school, and a B.A. in Economics from Pomona College.