MBA 588: Marketing Communications Management

Instructor: Sheinin, Daniel A
Provides an in-depth knowledge base for developing effective and efficient strategic marketing communications. Covers communication objectives, strategies, and tactics, and explores when to use them. (Lec. 3/Online) Pre: MBA 505.
3 crs.
Session 2 (6/24-7/26)
Schedule: T: 6:00 PM-9:45 PM
Course delivery: Online-Synchronous
General education outcome: N/A
Additional fees: No additional fees.

Learn how to register