Introduction to algebraic manipulation, solving equations and Inequalities in one variable.

Introduction to leadership dimensions while presenting a big picture understanding of a leadership development program.

Frameworks and quantitative approaches for implementing strategic customer relationship management, customer-based marketing metrics, essential database marketing tools, supplier/customer selection and targeting.

Analyze a brand’s social media positioning, apply analytical skills to social network data for marketing research, and develop strategies for social media marketing that help meet broad marketing objectives.

A review of the consumer decision-making process and factors that influence consumers, including ethical issues.

An introduction to marketing from a managerial viewpoint.