Instructor: Ashley, Christy A
A review of the consumer decision-making process and factors that influence consumers, including ethical issues. Implications for cross-cultural marketing are examined. (Lec. 3/Online)
3 crs.
Session 1 (5/19-6/21)
Schedule: M: 4:00 PM-6:30 PM
Course delivery: Online-Synchronous
General education outcome: N/A
Additional fees: No additional fees.

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