Provides an in-depth knowledge base for developing effective and efficient strategic marketing communications.

Integration of functional areas of business through case studies and simulation-based explorations of management problems, and the evaluation of alternative solutions.

The management of manufacturing and service operations.

Pre: graduate standing.

Functions and responsibilities of financial managers.

Analysis of marketing problems and determination of marketing policies in product development, promotion, pricing, channel selection; legal aspects.

Covers basic accounting principles, accounting systems design, and financial reporting issues.

Introductory statistical methods applied to business problems.

The history, regulation, and ethics related to cannabis use are explored.

Introduces strategic media relation tactics when responding to the media, specifically crisis communication situations.